Interactive 3D Masterplan Definition

Interactive 3D Masterplan Application is a tool that helps salespeople in the real estate industry to showcase properties to their customers in person or remotely. This multi-platform application offers extensive functionality, including search by name, location, cost, area size, availability of residential property and other important features.

Features of Interactive 3D Masterplan App

The main features of the Interactive Masterplan Application enable users to:

  1. See surroundings from different viewpoints
  2. Filter and highlight all unit types by budget, size, available amenities
  3. See the general information of each unit, such as gallery, floor plan and price
  4. Zoom into selected areas of the masterplan
  5. See unit availability information and booking options
  6. Share unit information with customers via email or social media
  7. Explore the masterplan with street view 360 walkthroughs
  8. Explore the outside and inside of any unit with photoreal 360 virtual walkthroughs
  9. Fill in an enquiry form for potential clients

Inputs Required to Develop Interactive 3D Masterplan App

The Main List Of Inputs We Require To Start Working On Your Interactive Masterplan Application Is Comprised Of:

  1. Platform preferences – MacOS, iOS, Android, Linux etc.
  2. Masterplan architectural drawings
  3. Floor plans and elevations (.DWG)
  4. Information on interior (selection of furniture, finishes etc) and exterior (surroundings and landscape specifications etc)
  5. Gallery images (photos, CGIs)
  6. UI/UX design guidelines (corporate branding), type of navigation and requirements on the user flow (if any)

     

Development Stages of Interactive 3D Map

  • UI/UX and environment setup; App design development, review and approval
  • Full masterplan model development (buildings, landscape, hardscape elements modelling)
  • Masterplan texturing
  • Masterplan lightmapping
  • Test builds review and approval
  • Quality assurance tests
  • Final product release to production

User Flow in the Interactive Masterplan

The user flow in the Interactive 3D Masterplan Application can be presented as follows:

Content Management System, Back-End and CRM of the Interactive 3D Masterplan

  • Integration of an existing CRM with the Interactive Masterplan Application is possible
  • Development of a new CRM based on the client’s requirements is optional

Interactive Masterplan Application is compatible with different CRM-systems, such as SalesForce, Close, Agile CRM, HubSpot CRM, Zoho CRM, Copper, Zendesk Sell, SugarCRM, Pipedrive, Insightly, Freshsales, Bitrix24, Dialpad, Less Annoying CRM and others.

In order to keep the information and content within the Interactive 3D Masterplan Application up-to date, content management system (CMS) is developed to perform the following actions:

  • Add/edit content and information
  • Manage availability of units
  • Access pre-saved forms of potential clients
  • Generate statistics and analytics reports

Platforms for the Interactive 3D Masterplan

Interactive Masterplan Application can be run on as a desktop application (MacOS, Windows, Linux), cross-platform Web application, tablet and mobile application (iOS, Android).

Interactive 3D Masterplan as a Marketing Advantage

In the competitive real estate market, capturing the attention and trust of potential buyers is paramount. Interactive 3D masterplan offers a dynamic and immersive way to showcase properties, providing several marketing advantages:

  1. Enhanced Visualization: Unlike traditional 2D blueprints, interactive 3D masterplans allow potential buyers to explore properties from multiple angles, offering a realistic sense of space and design. This immersive experience helps clients better understand the layout and aesthetics of a property, even before it’s built.

  2. Emotional Engagement: By providing a virtual walkthrough, buyers can emotionally connect with the property, envisioning themselves within the space. This personal connection can significantly influence purchasing decisions.

  3. Competitive Differentiation: Utilizing advanced visualization tools like 3D masterplans positions a real estate company as innovative and client-focused, setting it apart from competitors who rely solely on traditional marketing methods.

  4. Efficient Communication: Interactive 3D masterplan facilitates clearer communication between developers, agents, and clients. It helps in conveying complex design concepts effortlessly, reducing misunderstandings and expediting decision-making processes.

Cost of Interactive 3D Masterplan

The cost of developing an interactive 3D masterplan varies based on several factors:

  • Project Complexity: Larger developments with intricate designs require more detailed modeling, influencing the overall cost.
  • Level of Detail: High-resolution textures, advanced lighting effects, and interactive features can increase production expenses.
  • Customization Requirements: Tailoring the masterplan to include specific client requests or branding elements may affect pricing.

While specific pricing can vary widely, investing in an interactive 3D masterplan can lead to higher engagement rates, faster sales cycles, and potentially increased property values, offering a substantial return on investment.

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