If you are written about, you are known. But to be written about by the best specialized publications, you need to make a loud statement. You can do this in the most effective way possible with the help of CGI.
Cover-worthy Images: How to Create CGI that Will Tell Your Story in the Most Effective Way
Modern visual materials, both print and digital, play an important role in the work of any designer and architect. From presentations for clients to marketing campaigns, high-quality images help to effectively communicate your ideas. To achieve this goal, images should not only be of high quality, but also interesting to the viewer. One of the most effective ways to get impressive visualizations of your projects at a reasonable price is to use CGI. 3D interior visualization is a great opportunity to make your projects vivid and recognizable in presentations, portfolios, social media, print media, or even popular magazines. The latter points will be especially useful for your brand awareness both among 3D professionals and those looking for a reliable contractor to implement their own projects.
We, VisEngine Digital Solutions, specializing in architectural exterior and interior visualization, have prepared 5 tips on what to consider when working with a CGI studio to create interior visualizations that deserve to be published in the best publications. Do you want to always get top-notch 3D images? Read on and find out how to achieve this!
1. Don't Neglect the Details
Images that make space seem lifeless and soulless will not leave a deep impression. That’s because no viewer can imagine themselves in a room that lacks human presence. Small details and decorations add personality and warmth to the space. A cozy reading nook, a nice blanket on the couch, pots of plants, or even a cup of coffee on the table all create a certain story of the space and its future inhabitants. Such artistic clutter adds life to the picture, turning a dry rendering into a photorealistic composition. Properly selected objects immediately add more character and uniqueness to the design.
Working with a professional CGI studio, you will get a wide range of ready-made 3D models, including plants, paintings, dishes, and much more. However, it is important not to overload the space with secondary objects. Excessiveness can disrupt the harmony of the composition and distract attention from the main design elements. Therefore, it is better to find a balance when choosing the number of 3D objects for your rendering.
2. Provide Pleasant Lighting
For the most part, natural light is used to visualize interiors. It is important that it is not too bright to avoid harsh shadows, but light enough to make all the details clearly visible. An ideal solution would be to render a picture of a sunny day with light clouds – the clouds act as a natural filter, softening the light, and the sun adds warmth and brightness.
It is equally important to provide comfortable lighting, regardless of its type – natural or artificial. Warm or neutral lighting is commonly used in living spaces to create a cozy and welcoming atmosphere. Cold light, which is harder on the eyes, is typically used for non-residential spaces, such as offices or gyms, where an active and energetic atmosphere needs to be conveyed.
3. Close-up
When you order a 3D visualization, you should ask for several close-ups that complement the main angles. Such angles allow you to focus on key aspects of the project and show textures and materials in detail. Your design definitely has interesting elements that are worth drawing the viewer’s attention to! Don’t leave them without the pleasure of looking at the curiosities that you use to create a mood in the room. With the right angle, a close-up can be a great way to convey the mood and atmosphere of an interior. In general, such images create a more detailed and emotional picture of your project.
4. The View from the Window is Your Advantage
3D visualizations have a significant advantage over photos of real spaces because you can control the views from your window. Beautiful views from a window add majesty and a special mood to a space.
Visualization allows you to use several approaches to creating views from the window: the artist can create a 3D model of the outdoor space, use a real photo, or combine both. In addition, you can choose the right weather conditions and lighting: from a bright summer afternoon to warm autumn twilight to create the most atmospheric rendering.
5. Provide as Many Visual References as Possible
To ensure that the visualization matches your interior vision as closely as possible, try to provide the 3D studio with as many visual references as possible. These can be images from Pinterest or Instagram, your own photos, or the work of other designers. All this will help to better understand your expectations from the final rendering.
It is also important to indicate what exactly attracted you to the references you have chosen – lighting, camera angle, or a specific piece of decor. A large number of references will make the process easier and ensure that you create the perfect image you imagined.
CGI opens up unique opportunities for designers and architects to produce high-quality, impactful project images that can convincingly present any idea. Careful selection of details, good lighting, the use of different angles and references, and attention to detail will help you achieve the best possible result that will captivate and impress. Always strive to create visualizations that shine at their best, and professional CGI specialists will help you do just that!
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